Three New Social Media Resources for Local Programs
We are so excited to share three new social media resources we developed to assist local CASA programs with content strategy and implementation: the Guía de Redes SocialesEl Guía de Contenido para Redes Sociales and the Banco de contenidos para redes sociales.
En Guía de Redes Sociales serves as a comprehensive reference, outlining platform-specific best practices, branding guidelines, tone of voice and posting strategies. Complementing this, the Guía de Contenido para Redes Sociales provides practical tips and examples for crafting engaging posts, tailoring messaging to different audiences and utilizing multimedia effectively. Finally, the Banco de contenidos para redes sociales (click here for video tutorial) ofrece un repositorio centralizado de gráficos personalizables, subtítulos, hashtags y plantillas, lo que facilita el acceso y el intercambio de contenido listo para usar. En conjunto, estas herramientas agilizan los esfuerzos en redes sociales y promueven una comunicación cohesiva e impactante.
All three resources can be found anytime on the Recruitment & Branding page of the Texas CASA Program Portal.
Members of our External Relations team will hold office hours on October 7 from 12:30 to 1:30 p.m. and October 15 from 2:00 to 3:00 p.m. to help answer questions and talk about best practices.
October 7th office hours Zoom link: https://us02web.zoom.us/j/83094537152
October 15th office hours Zoom link: https://us02web.zoom.us/j/83902469458
Questions? Contact communications@texascasa.org.
